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Natalie Batten
Using the Power of Storytelling to Create Connections & Add Value
Public Relations Experience
Assistant Account Executive - FleishmanHillard
June 2022 - Present
Supporting Executive Communications in various industries including automotive, professional services & development
Developing media and social recommendations for executives
Writing and editing press releases
Pitching media and building relationships across local, national and trade contacts
Interned from Feb. 2022 - June 2022; hired part way through internship
Growth Associate - A. Victoria MAE
Jan. 2020 - Sept. 2020 & Jan. 2022 - April 2022
Created social media content for multiple clients
Compiled monthly social media analytic reports for client accounts
Pitched stories to local & national media outlets
Designed and wrote monthly newsletters for clients
Created content for a variety of clients including blog posts, social media content, press releases and website copy
Bateman Team Coordinator - CMU PRSSA
Sept. 2020 - April 2022
Team received an Honorable Mention
Facilitated bringing a Bateman Team back to CMU after 7 years
Oversee Bateman team of students and advisors
Guided the group throughout the campaign through planning meetings and developing objectives
Organized panel on Incivility featuring distinguished speakers
Marketing Team - J. Flowers Organizing
Sept. 2020 - Mar. 2021
Created social media deliverables for multiple clients
Managed J. Flowers Organizing website & social media accounts
Brainstormed & implemented marketing and public relations strategies
Participated in & led client meetings
Implemented multiple digital media campaigns
Director of Finance - CMU PRSSA
Aug. 2021 - May 2022
Manage CMU PRSSA's bank account
Collaborate to plan & implement fundraisers
Monitor CMU PRSSA's yearly budget & provide feedback on expenditures
Vice President - CMU PRSSA
Aug. 2020 - May 2021
Collaborate with PRSSA president and executive board members to support general members
Responsible for planning CMU PRSSA's first virtual Internship Fair
Chaired the Professional Development Committee, planning meetings and events for members
Duck Derby Coordinator - PR Central
Jan. 2020 - May 2021
Demonstrated adaptability while planning large fundraising event during COVID-19
Raised over $2,000 for PR Central during COVID-19
Coordinated with PR Central Executive Board & general members to plan volunteering & event promotion
Director of Digital Communications - CMU PRSSA
Oct. 2019 - May 2020
Plan & produce CMU PRSSA's social media content
Execute successful campaigns across social media platforms
Compile analytical data & analyze results
Publish AP style blog posts biweekly
Network with professionals while representing our PRSSA chapter in a positive way
Account Executive & Director of Finance - PR Central
Aug. 2019 - May 2021
Guide team members as they work on tasks
Responsible for communication between team & firm president
Produce content for client in a timely manor
Coordinating budget for events such as Duck Derby
Monitor PR Central's yearly budget & provide feedback on expenditures
Plan finance goals for PR Central